Twitter announces end to paid political advertising

Facebook take note.  And Jacinda Ardern’s campaign against harmful content on social media is having an effect.

Although I am not aware of Twitter political ads being a major thing I am pleased to see Twitter has stood up and banned political advertising.  The rationale is very clearly recorded in this tweet thread:

All eyes will now be on Facebook.  This cartoon neatly presents the problem.

11 comments on “Twitter announces end to paid political advertising”

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  1. 1

    Yes Facebook is the problem. (I don't use Facebook.) I believe that National has at least 20 attack ads on Facebook at the moment and they barely use Twitter.

    1. 1.1

      There is a reason most National attack ads on Facebook consist of hate speech boomer memes.

      and that is Facebook is hardly used by anyone under 40-50.

      And most younger people who are on Facebook mainly use it for Messenger.

  2. 2

    Twitter is a cesspit full of partisan hacks. It is ridiculous that either side would want to advertise in there in the first place, as there is no one on twitter that isn't entrenched with one side or the other.

  3. 3

    Andrew Little making a personal complaint, while a politician, to the Advertising Authority seems to have been dismissed from serious consideration by the Authority. I don't feel satisfied about this approach which would lead to a lack of respect for politicians from the public. Politics and facts and decent discussion is under attack. Interesting what earlier comments have said about age groups and on-line use by the majority of young and older.

    https://www.rnz.co.nz/news/political/402263/andrew-little-declares-little-confidence-in-advertising-standards-authority

    Andrew Little was talking about how the government aimed to crack down on misinformation campaigns when he said he had little confidence in the judgement of the Advertising Standards Authority.

    Last month, the authority dismissed a complaint he made in a personal capacity about a newspaper ad run by a National Party MP. (Nick Smith I think.)

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